Joelle the Whale Shark Grew and Grew
Growth Mindset
Using a Growth Mindset to build resilience and overcome challenges
Nobody wants to fail, including Joelle, a large whale shark who struggles with hunting. Join Joelle as she learns to ignore the teasing of the faster, toothier sharks and finds her own ways of hunting that play to her strengths. She learns that – despite her size – true growth comes from resilience in the face of failure.
Encourages kids and parents to develop a Growth Mindset, which deep studies have shown results in improved resilience and performance in school and work. And, when parents have a growth mindset, their children are more persistent when facing challenging problems
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Box Set (best deal!)
$11 per hardcover (direct from our site)
40%+ Discount vs Amazon retail price
The full collection in a limited edition gift box
1 book donated to a nonprofit with every order
Mystery Pack
$13 per Hardcover (direct from our site)
30% Discount vs. Amazon retail price
Choose 1 book from our collection, and we’ll select two of our most popular titles to pair with it !
1 book donated to a nonprofit with every order
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$19 per hardcover (full retail price through Amazon)
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Note: Amazon launches are occurring throughout 2024-2025; not all books will always be available on Amazon
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We are a mission-driven organization and aspire to share great ideas with every child, regardless of your level of need.
Explore Our Books
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Growth Mindset
Failure is bad - or is it? Join Joelle, an already-large whale shark, as she learns that true growth comes from resilience in the face of failure.
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The Science of Generosity
It’s best to be generous - or is it? Join Owen and Lou Otter as they learn to avoid “giver burnout” and become sustained givers for the benefit of others AND themselves.
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The Scientific Method
Is a guess good enough? Join Judah the Giraffe and learn the power of the hypothesis in solving tough everyday problems and building comfort with being wrong.
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Designing Experiments
How do you tell fact from fiction? Join Nora and Cora Narwhal to explore how to tell the difference between ”cause” and “coincidence”
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Equity vs. Equality
“That’s not fair!” It might not always be so easy to tell. Build empathy with Oliver Octopus as you examine different lenses of fairness.
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Pareto Principle (80/20 Rule)
When is it OK to not be perfect? It might be more often than you think. Join Kate Koala and Austin Alpaca as you learn how to get near-perfect results in a fraction of the effort.
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Personal Finance
Who are the most important people in your life? One of them should be “Future you.” Join Matt the monkey as he learns that some very simple tricks could mean the difference between Future Matt’s hungry tummy and his banana-filled cabana.
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The Science of Happiness
Have you ever been delighted by a big, perfect gift, only to have that feeling fade away? Join Emmett and Averie Elephant as they learn that there is more to sustained happiness than getting what they want.
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